ROI Calculator

Fight against Counterfeit is a long-drawn battle fought on many fronts, requiring substantial investment. However, We believe investment in smart anti-counterfeit solutions must not only pay for itself but also generate positive Return on Investment.

Calculator – ROI (Return on Investment)
Current Status
		1st Year	2nd Year	3rd Year	4th Year	5th Year	Total
Unit Sales Price	₹
Unit Cost Price	₹
Sales Growth	%		%	%	%	%
Annual Unit Volume	Unit
Estimated Counterfeiting	%	%	%	%	%	%
Current Annual Scenario		1st Year	2nd Year	3rd Year	4th Year	5th Year	Total
Current Sales	₹	0	0	0	0	0	0
Current Costs	₹	0	0	0	0	0	0
Current Profits	₹	0	0	0	0	0	0
Loss from Counterfeiting
Sales Loss	₹	0	0	0	0	0	0
Profit Loss	₹	0	0	0	0	0	0
Anti Counterfeiting Solution
Estimated Anti-Counterfeiting Costs	₹	0	0	0	0	0	0
Reduction in Counterfeiting	%	%	%	%	%	%
Incremental Sales	₹	0	0	0	0	0	0	0
Incremental Profit	₹	0	0	0	0	0	0	0
ROI (Return on Investment)	%	0	0	0	0	0	0
Note: Above tool is provided to help customers simulate a scenario and in no way represents guaranteed performance Estimated Anti-Counterfeiting Costs – Actual Cost may vary depending on Product type, SKU type and Monthly Volume Reduction in Counterfeiting – Empirically it should be 100% but Actual % would vary depend on speed of execution and channel engagement